AI Insights · Timothy · July 2023
Top 5 Social Apps on Android in New Zealand: Q2 2023
In Q2 2023, the performance of the top 5 social apps on Android in New Zealand showed varied trends in downloads, revenue, and active users, with notable growth in certain metrics.
During the second quarter of 2023, the top 5 social apps on the Android platform in New Zealand exhibited diverse performance trends. Here is a detailed breakdown of their weekly downloads, revenue, and active users.
Facebook from Meta Platforms, Inc. experienced a relatively stable pattern in weekly downloads, fluctuating between 4.6K and 5.5K. The app's weekly revenue showed an upward trend, peaking at around $4.2K in the week of June 19. Weekly active users remained consistent, with a slight increase from approximately 1.36M to 1.37M over the quarter.
TikTok by TikTok Pte. Ltd. saw a varied pattern in weekly downloads, ranging from 3.4K to 4.3K. The app's weekly revenue demonstrated significant growth, reaching approximately $35.3K by the end of June. Weekly active users fluctuated but showed an overall increase from about 553K to 540K.
Instagram by Instagram exhibited a relatively stable trend in weekly downloads, with numbers between 2.5K and 3.3K. However, its weekly revenue saw a decline, with figures dropping to approximately $783 by mid-June before recovering slightly to around $1.0K. The app's weekly active users showed some fluctuations but generally remained around the 800K mark.
Reddit from reddit Inc. saw a steady increase in weekly downloads, peaking at about 2.1K in the final week of June. Weekly revenue experienced a significant spike in the week of April 10, reaching approximately $5.2K, though it largely remained below $100 for the rest of the quarter. Weekly active users showed a slight decline from around 97K to 96K over the period.
X by X Corp. had a consistent pattern in weekly downloads, ranging from 1.1K to 2.1K. The app's weekly revenue fluctuated mildly, peaking at about $408 in the last week of March and settling at around $296 by the end of June. Weekly active users remained stable throughout the quarter, hovering around 194K.
These insights, derived from Sensor Tower data, provide a comprehensive overview of the performance of the leading social apps on Android in New Zealand during Q2 2023. For more detailed insights, visit Sensor Tower.
